Vaela | Jo Bole
Our mission is to get more women cycling more often by making riding easier, better looking and even more sustainable.
Vaela makes women's cycle clothing that looks beautiful off the bike and works perfectly on the bike – our clothes are the opposite of fast fashion. They are designed and made to be sustainable from the outset. We pay acute attention to every element – from fabric selection and zip provenance to the design of the seams – and test extensively in wearer trials.
We have plenty of five-star reviews from customers, and Vaela Jeans have been ranked #1 by the Discerning Cyclist – something we're seriously proud of. Here's a snippet of their review:
"In a world of fast fashion, and where cycling is still male dominated, Vaela's cycling jeans and their company values are a welcome shift to a new direction for cycling clothing." Discerning Cyclist